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New Senior Living Community Opens Rental Office in Franklin, Wisconsin

November 26, 2019

FRANKLIN, WI–With the Spring 2020 opening of New Perspective in sight, the rental office is now open at 7217 South 76th Street Franklin, WI—next to Pick ‘n Save. Open from 9:30 a.m. to 5:30 p.m., Monday through Saturday, the rental office features interactive displays, including a virtual tour so interested people can experience what it would be like living at New Perspective.

“The opening of our rental office is a great way for people to learn more about us and reserve their apartment,” said New Perspective President Chris Hyatt.

New Perspective – Franklin is a multi-story building for older adults being built on six acres at 7220 Ballpark Drive South—next to the Milwaukee Milkmen baseball stadium. The building features 149 units consisting of independent and assisted living apartments and Betty’s Harbor, a secure neighborhood specifically designed for those with memory loss.

The community will feature a spacious two-story lobby and reception area with fireplaces, water features and natural stone appointments. Exterior views and natural light play an integral part in creating a warm open atmosphere. The wellness center will feature state of the art equipment specifically designed for the senior exercise experience including an indoor warm-water pool kept at a constant 92°F.  Residents will have plenty of dining choices including the restaurant style dining room with grand fireplace, a café and relaxing pub. Other amenities will include a full-service beauty salon/spa, activity center, movie theater and dance hall.

“We’ve added some wonderful amenities to this building that I know residents will love,” said New Perspective CEO Ryan Novaczyk. He added, “It was important for us to design spacious apartments with windows that capture the views and sunlight.”

The on-site contacts for the rental office are Executive Director Jason Wilson and Director of New Development Operations John Wiman.

Founded in 1998, New Perspective (NP) is a family owned company that develops, owns and operates vibrant senior living communities in Minnesota, North Dakota, Wisconsin and Illinois. Its foundational belief—that all seniors deserve to Live Life on Purpose® and age with dignity—was forged from the personal experience of Founder Todd Novaczyk and his family. For seven years, they cared for his mother-in-law, Betty Berkeley, in their home as she struggled to maintain her strong, independent spirit while coping with Alzheimer’s disease.

Today, New Perspective operates 24 senior living communities. The firm serves more than 2,500 seniors through independent living, assisted living and memory care options with a goal to be serving 10,000 seniors by 2025. Based in Minnetonka, MN, the company has won multiple awards including 2018 Best Senior Living, Top Assisted Living Facility, Best-of-the-Best Dining Experience and Top Workplaces.

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