Tim Wesley Named President of myFamilyChannel

May 27, 2020

LOUISVILLE, KY – After a 30-year career as an executive in healthcare and senior living companies such as Humana, Vencor, Atria and Elmcroft Senior Living, Tim Wesley has accepted the President’s role of an emerging technology company focused on seniors —myFamilyChannel.

The company, based in Louisville, KY, provides an easy-to-use, senior-friendly communications platform, that allows families, residents and staff to communicate easily through their smartphones and television screen.  Additionally, it provides a pathway for telehealth and communication by physicians, hospitals and other senior-focused companies when installed in the seniors’ home.  Wesley, who has served as a consultant to the company for the last year, will focus on building corporate infrastructure, the continued expansion of myFamilyChannel services across senior-focused industries, and securing capital for future growth.

“Tim is just the person we need to take the company to the next level,” said Todd Smith, Founder, and CEO of myFamilyChannel.  “We are at an inflection point where we need to make the leap from startup mode to growth mode. Tim’s experience in finance and operations will help get us there. I am honored that he believes in our mission, and I know we will make a great team.”

Wesley’s experience in healthcare and senior living includes engineering large-scale mergers and acquisitions, launching an IPO, and building investor coalitions. He will put that expertise to work for myFamilyChannel to assist the company at this critical growth stage.

“My background in senior living has been as an owner/operator but I’m looking forward to working on the technology side of the business. Our product is a game-changer, one that connects seniors to the people that care about them and for them, more seamlessly than ever before. The technology offers a platform that is adaptable, accessible, and easy to use.  I believe the potential is huge and the senior living vertical is just the beginning.”

Smith said the addition of Wesley to the executive team would allow him, as founder, to focus on accelerated product development and delivery while Wesley works on building the company’s national infrastructure.  “From the beginning, our mission was to make the technology experience simple and safe for older adults.  We never want a confusing or frustrating interface to prevent someone from enjoying all that technology has to offer.  There is so much more we need to build. With Tim on board, we are really just getting started.”

myFamilyChannel was developed by Odessa Studios, a healthcare technology team based in Louisville, Kentucky whose mission is to make technology simple and safe for analog natives.

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