Movie Moments at the Vogue Bridged Film and Community

October 21, 2019

ALAMEDA, CA–The Alzheimer’s Association of Northern California, the Ray Dolby Brain Health Center, CreativeAgingSF and Elder Care Alliance recently presented Movie Moments, an engaging program designed to produce demonstrable outcomes for participants with dementia, their family members and the community at large.

Movie Moments ran at the Vogue Theater in San Francisco. Designed specifically for people living with dementia and inclusive of people of all ages, it was a program featuring clips of iconic films and invited a diverse audience to take part in a powerful and engaging experience of remembrance. Calvin Kai Ku, director of the Medical Clown Project, was co-emcee the event with Rachel Main from the Alzheimer’s Association.

“We were thrilled again to help bring people together around a fun cultural experience in support of a dementia-inclusive San Francisco,” said Rosemary Jordan, vice president of business development and strategy at Elder Care Alliance.

Movie Moments at the Vogue offered the general public and those living with memory loss an expressive outlet and forum for dialogue through the viewing of curated film scenes interspersed with trivia, group discussion and reminiscence. Neighborhood volunteers interacted with audience members, prompting long-held memories and self-awareness through highlighted themes such as family, love, careers and Hollywood stars.

Elder Care Alliance is a California-based nonprofit organization. Operating from both the mind and the heart, the Elder Care Alliance mission is to serve and enrich the holistic wellness of older adults and those who care for them through education, innovation and a network of professionals. Elder Care Alliance communities offer a variety of services, including assisted living, memory care, skilled nursing and independent living.


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