Editorial

Piloting An Intergenerational Program at Wesley Acres

Rendering of Wesley Acres' remodeled entrance (it's currently under construction)

In senior living communities, you expect all residents to be seniors. And at Wesley Acres, that is still true—technically. However, college senior Molly McDonough—a vocal performance major at Drake University—moved into the community earlier this month. She’ll play a big role in helping Wesley Acres, a WesleyLife community located in …

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Shifting Marketing Strategies Post-Pandemic

"Digital Marketing" in a circle, surrounded by the components of digital marketing

Recent HEALTHTAC Panel Covers How the Senior Living Industry Marketed During the Pandemic In the wake of the pandemic, senior living communities have had to change how they operate—and this includes the marketing and sales teams. HEALTHTAC hosted a panel entitled “Shifting Marketing Strategies Post-Pandemic,” where a handful of industry …

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Wellness and Engagement

Wellness and Engagement panelists: Byrd, DeVinney, Frankel, McCorvie, Stranburg and Buddensiek

HEALTHTAC Panelists Explore the Importance of Purpose and Social Connection in Senior Living Communities Wellness has always been a central tenet of senior living communities—and not just physical wellness, but also emotional and mental well-being. During a recent HEALTHTAC panel entitled, “Wellness and Engagement: A Critical Pivot for Future Growth, …

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Purchasing: Overcoming Supply Chain Issues

Purchasing panelists: Kuchenbacker and Nolan

HEALTHTAC Panel Highlights the Pandemic’s Effect on Purchasing Products The current news around product shortages made a recent HEALTHTAC panel, entitled “Purchasing: Overcoming Supply Chain Issues,” even more timely. The panelists discussed how the pandemic—and other recent events—has changed the purchasing process, relationships with distributors and vendors and how they …

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Innovation In Senior Living

Innovation in Senior Living panelists: Freitas, Sawyer, Smith, Eckberg, Reiners and Newton

HEALTHTAC Panelists Explore Innovation Successes, Struggles and Best Practices Innovations—mostly technology-related, but also new ideas and simple changes—were discussed during HEALTHTAC’s “Innovation in Senior Living: The Do’s and Don’ts and Everything In-Between” panel, which took place earlier this year in Orlando, Florida. After a round of panelist introductions, the moderator, …

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Coping With Labor Shortages

Coping With Labor Shortages panelists: Nessler, Edwards, Lawson, Campbell and Mohler

HEALTHTAC Panelists Explore Recent Staffing Challenges and Hiring Strategies It goes without saying that the pandemic has drastically affected the entire senior living industry. HEALTHTAC hosted a panel this spring entitled “Operations: Coping with Labor Shortages Amid Growth, Expansion,” during which the panelists discussed the pandemic’s effects on staffing—specifically, hiring …

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